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New Pinche Salsa Packaging

By 2014-11-07New Work

We’re always excited to try new things, so when Pinche Tacos approached I to help with packaging their new line of salsas, we jumped at the chance! They have some amazing salsas so we knew we had to make an equally kick-ass label…and I think we delivered. Focusing on the fresh ingredients, I wrote copy to emphasize the quality and attitude of the salsa, including a unique way to integrate the heat level in the layout.  With the text at the forefront, and killer  photography and design backing it up, we think it’s a bottle that anyone will pick up off the shelf. Check out the work HERE.

Next time you’re at Pinche, you should pick some up!

Jeff Lukes